The term “Japanimation” was commonly used in English-speaking countries to describe Japanese animation during the 1970s and 1980s. However, as Japanese animation became more globally recognized and popular, particularly during the late 1980s and 1990s, the term “anime” (which is simply the Japanese word for animation) began to replace “Japanimation” in the English-speaking world.
Timeline of Transition:
- 1970s-1980s: “Japanimation”
The word “Japanimation” was used by Western audiences and critics to distinguish Japanese animation from Western animation (like Disney and American cartoons). This term was especially prominent in the early 80s as anime began to attract a niche audience in the West. - Late 1980s – Early 1990s: Rise of “Anime”
As anime became more popular outside of Japan, particularly with the release of works like Akira (1988) and Ghost in the Shell (1995), the term “anime” started to be used more frequently in the West, especially among fans who were familiar with the original Japanese terminology. By this time, “anime” was becoming the preferred term, as it was seen as more authentic and respectful of the medium’s cultural origins. - Mid-1990s Onward: “Anime” Replaces “Japanimation”
By the mid-90s, the term “anime” had almost entirely replaced “Japanimation” in popular usage, especially with the mainstream success of anime titles in the West like Pokémon, Dragon Ball Z, and Sailor Moon. As anime became more integrated into global pop culture, the use of “Japanimation” waned.
Today, “anime” is universally understood to refer to Japanese animation, while “Japanimation” is considered an outdated or overly technical term.
